Blog

Notes from
the work.

  1. A phone on a dark wooden restaurant counter at night showing a red line rising, beside a folded paper takeout bag

    · Results

    Three restaurant websites, first week: a new domain at 830 Google impressions a day

    Four days after its domain was registered, Cocobang was showing on Google 830 times a day. At King Katsu Land, 62 people clicked Order in three days, and Midori Sushi's search impressions rose 65% from one three-day window to the next. Figures for September 22–27, 2026.

    Read
  2. Two phones side by side on a pale oak table, each showing one round red button, with a silver hand tally counter between them

    · Method

    What we measure on a restaurant website, and what we leave out

    Order, call and directions clicks, counted by location. Google Business Profile visits kept apart. No phone numbers, email addresses or query strings sent to analytics. How we set up measurement for Midori Sushi, King Katsu Land and Cocobang.

    Read
  3. An open notebook with blank ruled pages, a wooden ruler and a pencil, next to a small kitchen scale holding one piece of salmon nigiri

    · Method

    How we report results: dates, sources and limits on every number

    The rules behind the figures in our case studies: equal windows, preliminary data marked, lower bounds named, clicks kept apart from orders, no visitor counts, and no cause claimed from a few days of data.

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  4. A phone showing a menu laid out as a list, next to a paper menu card, a bowl of edamame and chopsticks on a wooden table

    · Method

    Menus as text, not photos: how we publish a restaurant menu

    Why a restaurant menu belongs on the page as text, with structured data, exact prices and working old links, from the menus we published for Midori Sushi, King Katsu Land and Cocobang.

    Read
  5. JOYPACK's three modeled packaging families: shipping carton, cell partitions and custom inserts

    · Case study

    JOYPACK: from dieline to box

    A packaging manufacturer's website in English and Korean, with one continuous journey from a flat drawing to three box structures.

    Read
  6. Two Cafe Mallow iced drinks held up in daylight, one matcha with a biscuit on top, one iced coffee with cream

    · Case study

    Cafe Mallow: sold out in seven days, the first week in search

    3,998 search impressions and 337 clicks in the first seven days. Average search position improved from 5.7 on the first recorded day to a first-week average of 3.2.

    Read
  7. King Katsu: a wide pork cutlet on a white plate, sauce being poured, on black marble

    · Case study

    King Katsu Land: three directions and the first search snapshot

    Three coded design directions for two locations, each with its own order links. From Sep 25 to 27, 62 people clicked Order: 34 for Daly City and 28 for Newark.

    Read
  8. A bento box and a cup of green tea on a table in a bright Japanese dining room with shoji screens

    · Case study

    Midori Sushi: a new look for 27 years of authentic sushi in Austin

    An Austin sushi restaurant established in 1999 and a searchable 210-item menu. Search impressions rose 65% from one three-day window to the next, and the average position moved from 10.4 to 8.5.

    Read
  9. Glazed Korean fried chicken, tteokbokki and side dishes on a deep red table

    · Case study

    Cocobang: Seoul heat, San Francisco nights

    A website for a late-night Korean restaurant on a domain registered September 22, 2026. By September 26 Google was showing it 830 times a day, with the #1 position for 40 queries in the latest three days.

    Read
  10. SAVE launch-era mobile design showing the news feed, investment calendar and profile

    · Case study

    SAVE: website and app design for launch

    The launch design for an investment news platform, with a September 2026 update: 100K+ Google Play downloads, a 4.8 rating and #77 in Finance on the Korean App Store.

    Read
  11. GSDAQ web app with a news feed, market dashboard and economic calendar, captured September 12, 2026

    · Case study

    GSDAQ: design, development and launch for an AI stock research platform

    Design and development for GSDAQ's website, web app and iOS app, with content production and App Store launch work.

    Read
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